Bridgecrew

When a group of promising entrepreneurs decides to innovate the cloud security world, the visualization of their brand must be spot-on.

Client

Bridgecrew

Services

Website, Design System

Mediums

web, Presentations

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The Challenge

How do you communicate a brand that speaks to a younger audience, with technology that’s not understood by most people, and yet needed by all?
It requires visual storytelling and the use of textual content that’s both simple and analytical

The Process

First, we needed to familiarize ourselves with the industry- starting from Bridgecrew’s competition, all the way to the specifics of their technology.
We studied Bridgecrew’s field of business, and according to our research, we knew where we needed to simplify the language, and where to go into details, for the ultimate goal of making sure anyone who stumbles onto the website can understand exactly what it is Bridgecrew does

The Outcome

Using Micro-Animations and an animated scrolling experience we demonstrated the way Bridgecrew seals up the holes in startups’ cyber-security.
The site has few pages in order to communicate the simplicity of the service, and at the same time provide enough information to make the user feel they’ve come to the right place