Aroma Capsules Fantasy
In the race to be the leading brand in the coffee capsules market, Aroma needed to one-up all competitors, using unique solutions that would distinguish the brand and establish a recognizable language for its products
The Challenge
In the race to be the leading body in the coffee capsules market, Aroma needed to one-up all competitors, using unique solutions that would distinguish the brand and establish a recognizable look for its products
The Process
After we finished writing the script, we began gathering our references and then went on to build a storyboard, using a graphic language unique to Aroma.
When the visuals were approved we started implementing the magnificent world we’ve created into a web experience

